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Jana Feifer Handbags Company History

Called Jana Feifer, the line of contemporary handbags, was sold in stores like Bergdorf Goodman and specialty boutiques.

In 2002, Jana launched JAM by Jana Feifer, a collection of initial themed bags and travel accessories. The collection was an instant success with retailers and press and Jana was credited as the originator of the initial bag phenomenon.  Jam by Jana Feifer fans include Halle Berry, Oprah Winfrey, Mary-Kate and Ashley Olsen, Lisa Rinna, Christina Applegate, Hilary Duff, Katie Holmes, Britney Spears, Nicole Kidman, Renee Zellweger and Gwen Stefani.

For 2005, Jana is taking her collection in a new direction. Taking inspiration from the designs of the late Bonnie Cashin, Jana has concentrated on a vintage feel for her collection. The color palette for fall ranges from kelly greens and cognacs to chocolate browns and purples.  Jana also incorporates fabrics like tweed and fur along with supple Italian leather. Her shapes for the season include; bucket bags, clutches and totes with pocket details.

Jana Feifer is based in Los Angeles

 


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